They are written in Axios’ “smart brevity” style - to the point, condensedĪrticles that get to the heart of the topic and why it matters. The Ryan Holiday Reading Recommendation Email - Great list of books from noted author and prolific reader, Ryan Holiday.Axios now has 21 newsletters in total.

Some of the creators are involved with BoingBoing and Cool Tools. The also have a book recommendation list/blog called “Book Freak” that I like a lot. Recommendo - Blog and Weekly email of recommendations. I have submitted my own “cool tool” to the site, as well! The creators are also involved in Recommendo, BoingBoing, and the now defunct Make Magazine. I have found more than a few “tools” here that I now use regularly. It could be an amazing book, a piece of software, a wristwatch or anything else that can be used as a tool and applied to a problem. Ĭool Tools - Blog, Newsletter and Podcast all about “cool tools”. Collects cool videos, often educational, on the internet. The Kid Should See This - Newsletter and blog. Next Draft - Dave Pell’s daily roundup of interesting news and perspectives is fantastic. Interesting, often science and tech-related, events and lectures. Happenings in the greater San Francisco Bay Area. Her “inbox zine” is consistently awesome and always worth a read. San Francisco Bay Area Weirdo (in the best sense of the word) happenings. Have I missed one that I should know about? Send me a note at - My favorite website/blog. Other Cool Content, not necessarily related to marketing (we are well-rounded human beings, right?) Note: Axios has a whole mess of newsletters, many are good.

It behooves any marketer worth their salt to be conversant in the topics of the day. Digital marketing is intertwined with privacy and security.

Īxios Codebook - Axios’ (news website and publisher) weekly cybersecurity newsletter. State of the Screens - Great Newsletter whose aim is to summarize the top trends and must-read articles that touch on the convergence of television and digital advertising. Youtube videos of some of his keynote speeches (start here: ) at various Advertising Conferences are sharp, on point, and funny as hell. Funny, sometimes crude, but not wrong, is Bob Hoffman, The AdContrarian. If you are a digital marketer, here is your critic. The AdContrarian - Listening to your critics is important in any field. He often provides insight into tactics that are helpful in focusing campaigns on quality audiences where real returns are derived. Really insightful, methodical, and data-focused. Augustine Fou, Ad Fraud Researcher - The authority on ad fraud and tactics to limit your exposure. Check out his dashboard templates for Google Analytics. If you are just finding out about him, you have months of reading to dive into. Occam’s Razor - Avinash Kaushik, Google’s Digital Marketing Evangelist, has a deep reservoir of marketing and data knowledge. I spend a good amount of time every week trying to keep up with the amount of new information available. There is just a ton of amazing, relevant, and useful information in these resources. Marketing, Relevant Tech, Analysis, News and Opinion (I consider these required reading)

Axios codebook